Full Moon and Shifting Energies

Another full moon is upon us, and there seems to be a lot of uneasiness in the air.

Today’s card is the Eclipse Mermaid from Oracle of the Shadow and Light. She warns us of a powerful energy shift. Will you use it to your advantage?

Many people I know feel like they are on the verge of something great in their business, but they can’t quite get their hands around it.

Great ideas are abundant, but become scattered and overwhelming.

Shiny things are chased instead of sticking to goals that would really lead to progress and movement.

Opportunities are considered, but no real action is taken.

Does this sound like where your business is?

For many people, this is the edge before greatness. This is the moment when you are standing on the cliff, trying to decide if you should leap or not.

It’s a terrifying place to be.

It’s one thing to leap when you have a safety net, or some idea of where you are headed in the future.

It’s another thing altogether when you still can’t see how the different pieces of your business fit together into a plan.

Let’s put the pieces in place.

I’m offering Free Shifting EnergyStrategy Sessions to help you bust through your blocks and figure out your path.

These are only for new clients who have never had a free session before, and there are only 5 spots available!

In this free 35-minute one-on-one powerful session you’ll discover:

* a clear understanding of what you can offer your clients

* innovative ways to use your passions in your business

* a new awareness of what is causing your challenges right now (it’s probably
not what you think!)

* a renewed sense of energy about your business and your passions

* a next-step action plan for moving your business into the next successful phase

How do you get started? Just fill out the form below and we will schedule your
FREE 35 minute Shifting Energy Strategy Session today!

These sessions always fill up in the first 24 hours, so be sure to sign up right now – just fill your name and email address in the box below.

I look forward to helping you move your business forward. Remember, you
must fill out the form above to get your free Shifting Energy Strategy Sessions before they run out!



Someone’s Webmaster Must Still Be Asleep

Hey – it looks like someone’s webmaster is still asleep because the special price on the List Building Success Kit is still available!

Only $27 right now. I have no idea how long this special will last. It’s normally priced $297.

These are the trainings that helped me:

– add over 500 new subscribers
– add over 5,000 FB fans
– add over 12,000 Twitter followers
– get invited to several radio shows
– get invited to do guest blog posts
– get invited to do magazine articles
– working on a television show
– and more

in just the past couple of months!

Don’t miss out on this amazing training. Get yours today and I’ll give you my book and video series, “Tarot Through Your Life.”

Learn to read the cards intuitively today! It took me over 7 and-a-half years to get to that point, but now I teach people to start reading intuitively in as little as 15 minutes.

This book comes with everything you need to know from picking out your first (or next) deck to the first exercise you can do with the cards that will put you years ahead of other readers. Plus, you’ll get tons of spreads that I’ve developed with my own clients and examples on how to use them.

All of this is my free gift to you when you invest in the List Building Success Kit.

Things You Need to Know about Contacting Business Partners

A few months ago I received an email from someone about featuring them in my business. I told them their business does not meet my requirements to be featured and sent them some free information on how to correct this (if they wanted). I told them to get back to me at a later time if they made these corrections.

Today I received this email (I am leaving out the person’s name and identifying info for obvious reasons):

This is the entirety of the email. Let’s take a look at what you can do to make a better impression in your own business when you contact potential business partners.

1. Acknowledge the person you are writing to. A “Hello” doesn’t kill you, but more than that you need to tell the other person where you know them from. Do you read their blog? Did you meet them at an online event like PJ Van Hulle’s List-a-Palooza? Are you in a Facebook group together?

Coming at someone out of nowhere does not make a good first impression. Even if they do remember where they know you from, a business partner will appreciate that you took the time to state this, and will feel like you probably know what you’re doing because the majority of small business owners will not do this.

2. It’s about them, not about you. If you are writing to someone to see if you can write a guest blog post for their site, be on their radio show, or write for their magazine, you need to bring it. Tell them what you can give to their audience and why they should choose you.

Stating, “Here is my services that i want you to help me get the word out,” is going to get you nowhere – fast. You need to decide where you can add value to that person’s business, and then set out to explain it to your new business partner. Let them know that you understand who their audience is, and why you are a good fit.

3. You need to choose a focus. No one likes a laundry list of everything that you can do for everyone. This is the sign of a business owner who doesn’t know what they’re doing, and you aren’t going to win influential friends that way. When you write to a potential business partner, you need to tell them exactly what you can do for their audience. What problem can you help them solve?

When you choose a specific problem to focus on, that business partner will be able to make an informed decision as to whether or not you are a good fit, and will also be able to refer you to other potential matches.

What about you? Have any tips about contacting potential business partners? I’d love to hear about them!


5 Lies the Big Gurus Are Telling You

I’ve spent the last year following some very successful gurus, learning all I can and improving my business on what I learn and see in the industry.

A lot of this information has been good. Good for my business, good for my growth, and good for serving more clients.

Unfortunately, a LOT of the information has been really, really bad. It does not sit well with me, even if it’s the “industry standard” or “the way everyone is doing it.”

This weekend I met with my new mentor, and we decided to take my business back to its roots. We’ll leave what’s good, and I’ll still be teaching the same programs I’ve been teaching for a couple of years, but I’m going to have to tweak some of them because over time the Tarot got beat out of me.

Here’s what I learned from my year with the gurus, and 5 lies they are telling you about your business:

1. You have to invest thousands of dollars to get anywhere in your business. Not very long ago a colleague and friend of mine was told by a big guru that if she did not spend $10,000 on a private coaching package she was a loser and her business would never go anywhere.

Truth: Yes, you do need to continue to reinvest in yourself and your business. Yes, studies have shown that the higher investments do create bigger transformations. But is it really the amount of money? Or is it the amount of commitment? This is something no one talks about. In my experience, commitment is the most important factor in your success. If you spend more money, you will almost always be more committed. However, if a little girl from the trailer park can make it before she has the money to invest, I’m sure you can, too. Invest what you can at first, reassess as you grow, and invest more.

2. The best way to start making money is to offer $5,000 programs through your Discovery Sessions. Many people will tell you not to even create or offer lower-end programs. Just get people on the phone and get them to invest in your higher-end program first.

Truth: You didn’t get to that big guru through a $5,000 program. While you do need higher-end offerings, you can start at many price points and levels throughout your business. Badgering people into spending tons of money is not a spiritual way of doing business.

3. If you can’t offer a $20,000 program, you need to work on your money blocks. This one has always made me laugh a little. Yes, we all have money blocks, but there is more to it than that.

Truth: If you haven’t offered a certain program before (or any program!) then you won’t necessarily have the confidence in it to charge a huge sum of money. Nor should you. A beta test or two is definitely in order so you can see what works and what needs improvement before you raise the price. Charging a huge sum right out of the gate is part of the sickness of this, “I want everything right now even if I haven’t worked for it” generation.

4. Don’t worry about charging thousands of dollars for your programs – you aren’t leaving anyone out. This one has always felt particularly icky to me. How could I not be leaving people who can’t invest huge sums of money behind? The answer from the gurus is in the first point we covered: that people have to invest more to make transformations, so if you are only charging a little you aren’t helping them anyway.

Truth: You are leaving TONS of people out if you only charge astronomical amounts for your products, programs, and systems. Some people will never make transformations, no matter if they invest $500 or $15,000. I know several people who are out $20,000 and still not making money in their business. Other people need only be given some information and a chance. How many heroes do we have that came from nothing to make something of themselves? By giving lower price points, everyone can get involved.

By the way, how much did you invest in that guru to get that advice? Chances are you came in at a $47 event or a $597 (or less) program. Yet now this person is ignoring these prices points and telling you to go for big money. H-E-L-L-O!

5. You can’t make money doing Tarot, Reiki, or any particular Metaphysical Science. Many of the big gurus will tell you that you have to hide the truth of who you are and what you do.

Truth: This is bullshit. Hiding what you love and what you do may work for some people, but for me it caused major issues including weight gain, lack of interest in life, and feeling like my soul was dead. Even though I was still doing Tarot, over time it became less and less, until it had been nearly 2 months since I picked up a deck. This weekend I started reading again, and life is FUN again! Also, I’ve lost 5 pounds and had 7 inquiries from possible clients just from starting to do what I love again.

I’ve learned a lot this past year about both what I want to do and what I don’t want to do. The truth is, I really do want to help more people. That’s why I’m making a new special offer on the 4 Months to Success Certification Program. You’ll learn what to do in your business, what not to do, and a few alternatives. I’m going to offer this program at a special $297, and you can bring a friend. Plus, the next time I offer it, you’ll be able to attend again for free.

This is how I want to run my business. I’m over the big gurus yelling at me for this. I’m ready to serve you. How can I help?

Knight of Swords in the Wizards Tarot

This weekend I finally purchased the Wizards Tarot by Corrine Kenner. Hooray! Unfortunately, when I took it to lunch and went through the deck, there were two Knight of Swords cards. What was worse is that the 10 of Cups was missing.

I had a good, long laugh at this. The Knight of Swords often comes up for me when I am too much in my head, forging along doing projects that may or may not be the best idea for me. This has been happening a lot in my business, where it has been “full steam ahead” for some time. Part of this has been my exploration of what I really want to do with this business and how I can best help other people.

Not all of it has worked out. Not all of it has felt right. But I have learned a TON from it, and can now help advise other people on the perils out there.

But back to my new deck: there was no 10 of Cups. If you’ve read my blogs in the past, you have heard me begrudge that I am not a “feelings” or “emotions” person. I have had a lot of trouble connecting with this aspect of myself, and for a while did a Mind, Body, Spirit, and Feelings spread every day. While it was somewhat helpful, I always hated turning over that last card. Even today I completely resist doing that spread. So for the 10 of Cups, which is often about emotional completeness, happy families, and the like to go missing, well, let’s not get too deep in analyzing that.

I will say that I was able to trade the deck at the store for a new one. A complete one. While Llewellyn (the publishing company) would have undoubtedly sent me a replacement card I didn’t feel like going through the rigamarole if I didn’t have to. Now my happy little complete Wizard’s Tarot is here.

I think I’ll do a Mind, Body, Spirit, and Emotions spread today and see what’s what.

Have you ever gotten a deck with missing, torn, or messed up cards? What did you do? Did it mean anything in your life or business? Let me know in the comments below.

Exploring Tarot with Story

Today’s card is I The Magician from the Wizard’s Tarot. What do you see when you look at this card?

One way to get to the heart of a card is to actually tell a story or fairy tale about the card. We are doing this in my 21 Ways to Read a Tarot Card study group this week.

I love to explore Tarot this way. It’s fun to be as over-the-top and outlandish as you can possibly be. You can even invent other people, animals, or situations that are not pictured in the card!

Here is the story I wrote for this card for our group today:

Once upon a time there was a young magician. He had learned a few things about magic while growing up on the shores by the ocean. He never knew he was a magician, only that he could do things others could not. He spent his days laughing and playing by the sea. One day an old man with a long beard came to visit his parents. The boy was taken to a nearby wizard’s school to learn about magic. He was overcome with joy.

Soon, however, the joy turned to dismay as his teachers gave him rule after rule, stifling his creativity. They even told him he could not practice magic except in class for assignments! This was ridiculous to the boy as he had spontaneously done magic all his life. The young wizard grew more and more distraught with the regulations, and began to act out. He chastised the teachers for warning him about the dangers of magic, and told them to shove their fluffy bunny, soft, and touchy-feely approach. And their rules.

On the night of Samhain Eve, the young wizard decided to do an advanced ritual. He gathered all of the materials he needed. This was magic beyond what he had done as a child. He began the ritual and his magical tools began floating around! The young wizard was overjoyed and began laughing. He raised his wand high overhead as the objects flew faster and faster around him. His hair blew in the breeze they created, and never had he felt so alive! He could even hear the sound of the ocean outside the window, a sound that took him back to his days of playing as a child.

A small crowd had started to gather down the hall and under the stairs. One or two students went to wake the headmaster and to get some of the professors. The excitement grew as the air filled with the electrical energy. The young wizard did not notice any of this as he was in a world of his own.

As the headmaster ran down the hall, the air around the magician went dark. A giant black rectangle formed over him, and no one could see him.Suddenly the rectangle shrank, and the young wizard had disappeared. His athame and cup fell to the floor with a shatter, and then silence as the candles blew themselves out.

No one ever knew for sure what became of the young wizard, but that doesn’t stop anyone from telling the tale. Some used it as a warning against being head-strong and using magic beyond your abilities. Others saw it as a demonstration of what you could do, and strived to become better at the art. As for me, I think the boy has gone somewhere that he can be free to use his abilities as he likes. When you go down the hall late at night, especially on Samhain Eve, some say you can hear the ocean, and a small boy laughing as he plays and explores his natural magical abilities.

One might surmise from this story that the author may find traditional rules, especially in school or other situations, to be overly-stifling. What you believe will often come out in unexpected ways when you tell a story about your Tarot Card. So go ahead and try it. I’d love to hear your stories.